Google, the world’s largest search engine on an annual basis analyses worldwide trends of what the world searches for. It presents this analysis annually including the latest:  “Google Zeitgeist 2013”.

On a global level, the world was searching for People (like Nelson Mandela and Oscar Pistorius), Events (like the Boston Marathon, Typhoon Haiyan and the Chinese New Year), Movies (like Iron Man 3, Despicable me 2 and Django Unchained) as well as YouTube Videos (like Ylvis’ the Fox, Harlem Shake and Miley Cyrus’ Wrecking Ball).

But what about Ugandans? What were they searching for? More importantly, can a business analyse these trends and turn these into money making opportunities?

This article analyses those trends for Uganda as well as suggests some opportunities.

Read the full article.